Coffee n’ Clothes | Pop-Up Store
New York / 201
![](https://freight.cargo.site/t/original/i/691ef0b54c263fb57c12e278d5ff7a223624e49daac3caedf7f1a6c4ee861565/Screen-Shot-2023-11-10-at-6.48.23-PM.png)
Instagram Brand Coffee n’ Clothes goes Pop-Up Store
In 2019, CNC’s first physical, 6-month, pop-up coffee launched on Lafayette Street in New York - designed by Annabelle. Her aim was to translate the key moments of materials, graphics and signature designer lattes experienced in the virtual, into the physical realm.
Having a minimal budget at hand, but a space to learn and experiment, she focused on key experiential ideas. From a welcoming, backdrop mural as a multiplicator or brand visibility, to a vast scale shelf of Coffee n’ Clothes infamous Designer Lattes, to freshly-roasted-bean flavors in the air, to textures and colors that took on the narrative from the brand’s virtual and social presence.
![](https://freight.cargo.site/t/original/i/bd030cf47cb5cb34ff1e92e2af9a2f5ed2d726eedc7085334af5e46515cb996f/IMG_2895-1440x1920.jpg)
![](https://freight.cargo.site/t/original/i/8300313abb3931ad4f096b8c8bb06f77947a1917221d21adba28a7df6464ffb6/designerlattes-.jpg)
![](https://freight.cargo.site/t/original/i/d073af402f47681dee87a3b1cf4a8cae00320d7142a2fc5842a0b607b2e437a3/Screen-Shot-2023-11-10-at-6.51.55-PM.png)
![](https://freight.cargo.site/t/original/i/11a135bbfda019354b571654c2db80c1da7ce236acb384e8986523acea07ef41/Screen-Shot-2023-11-10-at-6.40.46-PM.png)
![](https://freight.cargo.site/t/original/i/399120984e140a795090175f225cfb4ebe5322552e98eb24e0c062ed371e2d54/Screen-Shot-2023-11-10-at-6.50.43-PM.png)
![](https://freight.cargo.site/t/original/i/5fa090edda216cb16571cabc1a6c1b843931b8edbc684a1716e8ab14d259db51/Screen-Shot-2023-11-10-at-6.41.20-PM.png)
![](https://freight.cargo.site/t/original/i/82821823f96d1b855f68a965fea1fc654bd8399bc229e83b063f7f0061a84e79/Screen-Shot-2023-11-10-at-6.47.38-PM.png)
![](https://freight.cargo.site/t/original/i/89e3a7bb2420af21276080662e311aec3a0a7964072bbf1baf21d80ae94d394f/Screen-Shot-2023-11-10-at-6.49.46-PM.png)
![](https://freight.cargo.site/t/original/i/09af360302d2fa10a29b5f73f48ffbe61cbbc4a4c89c2d74bf1ecdc1dbfc5076/Screen-Shot-2023-11-10-at-6.49.20-PM.png)
![](https://freight.cargo.site/t/original/i/8513175be577b67f6c377b6428565609e6a313027f907594eba41d9efff7cb84/Screen-Shot-2023-11-10-at-6.48.40-PM.png)
![](https://freight.cargo.site/t/original/i/fc7daf18d29d1613bc4c16d39538af93ba63121c46db786c62102b444339f7f4/Screen-Shot-2023-11-10-at-7.54.16-PM.png)
![](https://freight.cargo.site/t/original/i/775e928de3716d735df027904549012f950e9abf5418de25818e32dc406ee337/Screen-Shot-2023-11-10-at-7.52.25-PM.png)
![](https://freight.cargo.site/t/original/i/9e178b74b0bbe6dc5645ba1f0f615a97cca9892b35ed5179b0d2c75e116d864d/Screen-Shot-2023-11-10-at-7.54.09-PM.png)
![](https://freight.cargo.site/t/original/i/64cb458b8be175112492f558311ba4bf79016b720eb61f2d7049d979a7049078/Screen-Shot-2023-11-10-at-6.51.02-PM.png)
![](https://freight.cargo.site/t/original/i/ec1045b51a7afe8d9653ee4d45d874060a54b80107f14c8354d188aafb35ee0c/Screen-Shot-2023-11-10-at-7.52.40-PM.png)
![](https://freight.cargo.site/t/original/i/b996053e851c2128c66110f5432a1559b5bc8ecafe5c052b066740cdeb8fde51/Screen-Shot-2023-11-10-at-7.54.27-PM.png)
![](https://freight.cargo.site/t/original/i/f0a282866755d73d3efe83bc26084e7f1029fa32c72f7f9f82ff60bf73cb08d2/IMG_2907-1440x1920.jpg)
![](https://freight.cargo.site/t/original/i/372c148c54adf2673d478ec177b360a8529f11c20fee7957a60308aeb524471b/Screen-Shot-2023-11-10-at-7.55.48-PM.png)
![](https://freight.cargo.site/t/original/i/eb4eff5cf0b511e4a335a8b4cea9578387ccb3509cb4ce515cd0e8bf1b46ab4f/Screen-Shot-2023-11-10-at-6.49.03-PM.png)
![](https://freight.cargo.site/t/original/i/cda54f2a42992bdffa466c87f3f1ba099d371e35e638a6c87d0f37202f3142b5/Screen-Shot-2023-11-10-at-7.53.57-PM.png)
![](https://freight.cargo.site/t/original/i/520a14e96ba844189fa35d4d5d5398488aa4495486655457b5bd00cd4d4ce4cf/Screen-Shot-2023-11-10-at-7.53.37-PM.png)
![](https://freight.cargo.site/t/original/i/d643738494e4c57558501a4c474431607a1e95bf1d4f8250f7a74ef85c742b5a/Screen-Shot-2023-11-10-at-7.52.51-PM.png)
![](https://freight.cargo.site/t/original/i/d4af58fa2e712c47e73e75c9e4510ee6d04deeb709fd8e3b8ad383e5540a1f1b/Screen-Shot-2023-11-10-at-7.52.59-PM.png)
![](https://freight.cargo.site/t/original/i/fd6e63a9df5aca69c73c13c8508b238965de2475959713ef1ec59071dfc308e7/Screen-Shot-2023-11-10-at-7.53.24-PM.png)
![](https://freight.cargo.site/t/original/i/080c54b2491ff50b8c00bc33e949ad6a148a38d5aef22dda017c1fee074ac925/Screen-Shot-2023-11-10-at-6.51.22-PM.png)
Date: 2019
Interior, Illustrations and Graphic Design comissioned by Coffee n’ Clothes
Category: Things I built | Coffee n’ Clothes Pop-Up at Showfields New York
Location: Lafayette Street, SoHo New York
Press: New York Times “How SoHo became One Big Wellness Pop-Up”
Bizbash “How Retail Brands are Tapping Event Professionals Right Now”
Wunderman Thompson “New Wave Retail Theater”
Interior, Illustrations and Graphic Design comissioned by Coffee n’ Clothes
Category: Things I built | Coffee n’ Clothes Pop-Up at Showfields New York
Location: Lafayette Street, SoHo New York
Press: New York Times “How SoHo became One Big Wellness Pop-Up”
Bizbash “How Retail Brands are Tapping Event Professionals Right Now”
Wunderman Thompson “New Wave Retail Theater”